Lanyards are a sure way of ensuring employees wear your brand in their workplace and during an event. It will help clients identify your employees quickly when looking for assistance. Lanyards must take your brand name and logo to be effective; otherwise, a lanyard without your colours and brand ID won’t work effectively. Printed lanyard works well for any business, and it will serve to let your brand to the population through your staff.
Many businesses use lanyards to attach badges and IDs for a good reason. It helps build the brand in the public eye, among other benefits such as:
Comfortable to wear: Employees don’t even realize they have lanyards on because they are lightweight, loose, and comfortable to carry around the neck. In other words, lanyards are cool to wear around compared to uniforms and name tags; therefore, your staff won’t hesitate to put them on throughout the day.
Affordable: Printed lanyards are cost-effective, and you can order them in bulk without breaking the bank. Most of them are recyclable by cleaning when they are dirty and can last several years before they wear out. Lanyards provide a better alternative for promoting a brand compared to other means of getting your brand name out there.
Promotion: Lanyards provide a simple way of promoting a brand to the customers. When your staff interacts with customers and associates, lanyards shout out your brand name without a word from the team. You can encourage your team to put them on whenever they are at the workplace or even when they are commuting. It will serve to improve the visibility of your brand in the market.
Leaves an impact on customers: It can be hard to see the effect of the printed lanyard on customers, but it does impact the way customers perceive your brand and staff. Lanyards ensure your team looks professional and approachable, which contributes to stellar customer service.
Edge out competitors: Printed lanyards give a company a competitive edge over the others during promotional events and trade shows. It improves brand visibility during the event leading to more conversion rates. It makes your business or company become an authority in the domain with less effort and in a cost-effective manner.
Boost employee confidence: Lanyards boosts employee confidence while serving customers. Confidence lets customers imagine they are getting the best services they can’t get from your competitors. Your staff will speak your brand authoritatively and without fear of contradiction.
Promote your brand colour: Lanyards come in different colours, so a company will choose a colour that resonates with their brand to promote its brand colour consistently.
Kinds of printed lanyards
You can print different kinds of lanyards with a logo and brand name, including; bootlace printed, nylon, satin, polyester and satin, PVC- recyclable, woven, and more. You can choose whatever material fits your budget, preference, and other custom requirements. The versatility in printed lanyards is what mesmerizes business owners in keeping placing orders for printed lanyards annually. Its versatility makes it a better choice for companies and businesses instead of name tags and uniforms. The best part of lanyards is that you can order in bulk and have them delivered the following day, they are easy to make, and its impact is enormous.
Have your custom lanyards and other marketing paraphernalia produced by one of the most trusted names in the industry: AAC.